In April 2017, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 130 out of 199 advertisements. Out of 130 advertisements against which complaints were upheld, 73 belonged to the Healthcare category, 30 to the Education category, followed by 13 in the Food & Beverages category, 4 in Telecommunication sector, 3 in the Personal Care category and 7 advertisements from other categories.
HEALTHCARE:
The CCC found the following claims of 73 advertisements in healthcare products or services to be either misleading or false or not adequately/scientifically substantiated and hence violating ASCI’s Code. Some of the healthcare products or services advertisements also contravened provisions of the Drugs & Magic Remedies Act…
